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MINKPINK was launched in Australia in 2005 when founder and designer Rachel Evans decided that girls with an eye for fashion were being short changed. Only cashed up girls could afford really well-designed fashion and it seemed unfair. So MINKPINK was born to design inspiring and original collections for any girl who gets great design.
The MINKPINK girl is eclectic and fun, and loves to style things up – choosing to layer and clash her accessories with her outfit to create an original look. Inspired by vintage finds, street style blogs and the lives of our super creative design team the MINKPINK jewellery and accessories range is both aspirational and affordable.